Linear Creative – Social Media Marketing Portfolio
Use Social Media Marketing To Build Compelling Content
Compost Exchange – Social Media Campaign and Google Ads – Columbus, Ohio
Pool Buoy Ohio – Social Media Campaign, Google Ads, Responsive Website Development and Design – Mentor, Ohio
The Columbus City Schools, School of Nursing – Social Media Campaign, Google Ads, Responsive Website Development and Design – Columbus, Ohio
Promoting a nursing school to recruit nursing students doesn’t have to drain a school’s marketing budget. In just a matter of months, Linear Creative helped the Columbus School of Practical Nursing double its student enrollment while reducing its marketing spend. By implementing a social media marketing strategy that focused on the benefits of the Practical Nursing Program, we were able to scale costs and better connect with the target audience. Our strategy combined a dedicated Google AdWords budget along with sponsored social ads to expand reach and increase awareness.
Health Action Council – Social Media Campaign, Google Ads, Responsive Website Development and Design – Cleveland, Ohio
Health Action Council (HAC) is a not-for-profit organization representing 220 large U.S. employers with a focus on enhancing health for employees and communities. Linear Creative was selected to develop a digital marketing campaign that would help them gain a new set of qualified leads so their sales team could, in time, convert to new members.
The Columbus City School’s New Adult CDL Training Program – Google Ads Responsive Website Development and Design – Columbus, Ohio
Successfully marketing adult education programs will depend on how well you target an audience, and whether you effectively communicate the benefits students will gain by enrolling in a program. In this social media marketing campaign, we focused on the key reasons why someone should consider becoming a truck driver: Truck drivers are in demand; They make good money; Starting salaries in Ohio can be up to $49,000 per year; Trucking is forecasted to increase about 67% in Ohio by 2040. This is the story we are consistently telling across multiple social media platforms to jump-start enrollment for the Columbus City School’s new adult CDL Training Program. We’re just off and running with this latest campaign, so check back soon for results!
Columbia Academy – Social Media Campaign, Google Ads, Responsive Website Development and Design – Maryland
Social media marketing for schools has become a necessary tool to keep parents and caregivers up to date on the latest happenings at their child’s school. For Columbia Academy, Linear Creative designed a consistent, branded look to increase recognition. We also took advantage of Facebook boosted ads to advertise the private school system’s quality programs, open house dates and community events to potential parents beyond the school’s social following. Social media marketing is a great way to get enrollment numbers up while keeping more traditional advertising costs down.